To help her fans and followers celebrate the holiday season in style this year, fashion and beauty YouTuber Zoella launched the Zoella advent calendar with UK health and beauty retailer Boots.
The 'Zoella 12 Days of Christmas Advent Calendar' features an assortment of curated home and lifestyle goods, including a scented candle, a key ring, a bauble, stickers, a room spray and branded stationery.
Over the past few years, beauty advent calendars have become must-have items for counting down the days until Christmas and this branded Zoella calendar specifically speaks to Gen Z consumers. Although the Zoella 12 Days of Christmas Advent Calendar was originally priced at £50 for the holidays, Boots responded to consumer feedback and halved the price of the festive advent product.
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