WTRMLN WTR first introduced itself to the world with a cold-pressed, all-natural bottled watermelon juice beverage. Now, the brand is introducing something fresh and new with BLNDS, which feature a base of the rind and flesh of the watermelon fruit, plus other flavors like ginger lime and cherry. True to the brand's style, these are being introduced as GNGR, LME and CHRRY.
As well as being able to feel good about doing something good for their own health and hydration this summer by drining WTRMLN WTR BLNDS, consumers will appreciate knowing that a percentage of all BLNDS sales benefit the Whole Planet Foundation.
Following the rise in popularity of coconut water as a hydrating health and sports beverage, a number of alternative fruit water drinks have been introduced in the hopes of getting in on the billion-dollar market.