A Scottish restaurant called the 'Winged Ox' recently rolled out a canine-friendly menu complete with chicken stock-based beer. While there are a number of restaurants that now dole out pet-friendly treats, this pub is taking things a step further by making sure that each pooch can also enjoy a pint with their owner.
The Winged Ox is a Glasgow-based restaurant run by chef Steve Martin. Martin's special dog's only menu includes lamb burgers served with rice, scrambled eggs with poached fish and even bowls of ice cream. The menu also includes cut-up hot dogs for picky pooches. Along with the pet-friendly dishes, the chef also created a non-alcoholic beer out of chicken and beef stock that can be enjoyed by thirsty canines.
The popularity of the pup's all-dog menu demonstrates that consumers are increasingly looking for opportunities to incorporate their pet into their daily routine.
What's Driving This Trend
- Canine-friendly Menus
- Restaurants and bars are adding dog-friendly menus, including dog beer and dog burgers, to attract pet-loving customers.
- Pet-inclusive Services
- Businesses are providing special services for pet-owners, from pet-friendly menus to pet spas, to meet the growing demand for pet-inclusive experiences.
- Non-alcoholic Pet Drinks
- Beverage companies are experimenting with non-alcoholic pet drinks made from meat stocks, providing an innovative alternative to traditional pet drinks.
Who This Affects Most
- Food and Beverage
- Restaurants, bars, and beverage companies are creating dog-friendly menus and non-alcoholic pet drinks to attract pet owners and increase revenue.
- Hospitality
- Hotels and resorts are offering pet-inclusive experiences, from dog-friendly rooms to pet spas, to attract pet-owning guests and differentiate themselves from competitors.
- Pet Care
- Pet care companies can innovate by creating specialized menus and drinks for pets, expanding their service offerings beyond traditional pet care services.
