For $12, you can own a piece of Will Ferrell—or at the very least a pretty great picture of the celeb on a bottle of sunscreen lotion.
Will Ferrell has teamed with the charity Cancer for College for a 3-product line of sunscreen lotion. With names like ‘Sexy Tan’ and ‘Forbidden Fruit’, the lotions are both funny by title and by the picture. Check them out, you won’t be disappointed by the lotion collaboration.
Implications - With so many different stresses in modern society, consumers are looking for products that will entertain them. Products that feature a whimsical element appeal to shoppers who want to forget their responsibilities for a brief moment.