Waterproof Winter Parkas

This Waterproof Parka from Columbia Provides Complete Protection

In its Fall 2016 collection, Columbia Sportswear is unveiling a waterproof parka that offers winter protection from the inside and outside.

The 'Long Hooded Parka' is filled with blend of water-resistant goose down and Omni-HEATTM Thermal Insulation. On top of this, the parka's interior is lined with Omni-HEAT reflective lining, which acts like a mirror to distribute heat that's naturally generated by the body.

On the outside, the Columbia jacket features just as many protective details. For instance, the design has a drop tail, an adjustable hem and a removable synthetic fur cuff on its adjustable storm hood. With the many modifications that can be made to the Long Hooded Parka, there's no chance of feeling a chill, even during the coldest of fall and winter days.

Waterproof Winter Parkas
Opportunity for manufacturers to develop innovative parkas that offer complete protection from the elements.
Blend of Water-resistant Goose Down and Omni-heat Thermal Insulation
Opportunity to create new insulation materials that combine the water-resistance of goose down with innovative thermal properties.
Omni-heat Reflective Lining
Opportunity for clothing companies to explore the use of reflective linings to distribute and utilize body-generated heat.

Industries Being Reshaped

Sportswear
Sportswear companies can explore the development of waterproof winter parkas with advanced protective features.
Outdoor Gear
Opportunity for outdoor gear manufacturers to incorporate water-resistant insulation and reflective linings into their products for enhanced warmth and protection.
Clothing Manufacturing
Clothing manufacturers can explore the production of parkas with adjustable features and removable fur cuffs to cater to different weather conditions and preferences.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 19%
Freshness 8%