Ideas
Explore the world's #1 largest database of ideas and innovations, with 479,996 inspiring examples.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 479,996 cutting edge ideas.

Vegan Avocado Candies

Clean the Sky - Positive Eco Trends & Breakthroughs

These Waitrose Jelly Avocados are Plant-Based and Diet-Friendly

— March 18, 2019 — Lifestyle
These Waitrose Jelly Avocados are a plant-based treat that is made to resemble the nutritious superfruit. After releasing a widely popular avocado chocolate egg for Easter, grocery giant Waitrose returns with an artisan candy product that is completely cruelty-free and flavored with zesty lime juice ingredients.

Priced at £2.50 per pack of six candies, these Waitrose Jelly Avocados are infused with plant-based concentrates like spirulina, safflower and carrot and are low in fat as an added bonus. In addition to their fun and Instagram-friendly aesthetic, the candies are a diet-conscious treat for those adhering to a strict vegan food plan. Overall, the confections are sure to amuse Millennial audiences and fans of both candy and avocados.
Trend Themes
1. Plant-based Confections - The popularity of plant-based diets opens up opportunities for the creation of more vegan-friendly confectionery treats like these jelly avocados.
2. Cruelty-free Candy - Increasing consumer demand for ethical products encourages the development of more cruelty-free candy options such as these Waitrose Jelly Avocados.
3. Instagrammable Sweets - The rise of social media sharing and the desire for aesthetically pleasing food items present opportunities for visually appealing candies like these avocado-shaped confections.
Industry Implications
1. Confectionery Industry - The confectionery industry can capitalize on the growing demand for plant-based and cruelty-free sweets by developing innovative products like these Waitrose Jelly Avocados.
2. Vegan Food Industry - The vegan food industry can expand its offerings by incorporating more creative and visually appealing candies into its product portfolio, such as these plant-based jelly avocados.
3. Ethical Food Industry - The ethical food industry can seize opportunities to cater to conscious consumers by creating more cruelty-free candy options, like these Waitrose Jelly Avocados, that align with their values.
3.7
Score
Popularity
Activity
Freshness