Distillery-Backed QSR Items

Wahlburgers and Sugarlands Launch the Moonshine-Infused BBQ Sliders

Sugarlands Distilling Co. has launched a new collaboration with gourmet burger restaurant Wahlburgers, resulting in a new menu item. Chef Paul Wahlberg, founder of Wahlburgers, recently embarked on a trip with Mark and Digger to explore the Sugarlands distillery and dip his toes in the world of moonshining. As a result of this trip, Chef Paul created the 'Apple Rye BBQ Pork Sliders,' featuring Mark & Digger's 'Apple Moonshine' unaged rye.

Each order of these sliders comprises a trio of delectable components: first, slow-smoked pulled pork, painstakingly prepared to achieve maximum tenderness and flavor. Secondly, a proprietary house-made Apple Rye BBQ sauce infuses the meat with a harmonious blend of sweet and tangy notes. Finally, a freshly prepared coleslaw acts as a palate cleanser along with a stack of onion rings.

Image Credit: Sugarlands Distilling Co., Wahlburgers

Distillery-backed QSR Items
Collaborations between distilleries and quick-service restaurants result in unique menu items infused with specialty spirits.
Moonshine-infused BBQ Sliders
BBQ sliders featuring moonshine-infused ingredients offer a flavorful twist on a classic dish.
Gourmet Burger Restaurant Partnerships
Gourmet burger restaurants team up with distilleries to create innovative and enticing menu options.

Who This Affects Most

Distillery
Distilleries can explore collaborations with quick-service restaurants to offer unique and flavor-infused products.
Quick-service Restaurants (QSR)
Quick-service restaurants can partner with distilleries to introduce innovative menu items that differentiate their offerings.
Gourmet Burger Restaurants
Gourmet burger restaurants can leverage partnerships with distilleries to create new and exciting flavor profiles in their menu items.
SCORE
0.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 6%
Activity 3%
Freshness 19%