Giving an update to the Dare Devil Dive at Six Flags Magic Mountain, the New Revolution VR Roller Coaster makes use of virtual reality headsets.
The new roller coaster experience is the result of a collaboration between Samsung Gear VR and Oculus with the amusement park.
The premise of the game features riders in their very own aircraft fighting an alien invasion that is happening on Earth. Despite the ride being a favorite of those who patronize the park regularly, the New Revolution VR Roller Coaster helps offer a completely different experience.
Consumers are not simply becoming more accustomed to technological integration, but coming to expect it. As such, we'll likely see more analog experiences like roller coasters receive a technology-focused overhaul.
What Makes This Trend Stand Out
- VR Theme Park Experiences
- The use of VR technology in amusement parks presents an opportunity for a unique and enhanced guest experience.
- Integration of AR/VR with Traditional Entertainment
- Integrating AR/VR with traditional entertainment offerings such as roller coasters provides a disruptive opportunity to create new experiences for consumers.
- Virtual Adventure Tourism
- The use of VR technology in tourism presents an opportunity for a unique and immersive virtual travel experience.
Sectors Adopting This
- Amusement Parks
- Integrating AR/VR with traditional entertainment offering such as roller coasters presents an opportunity to attract new guests and retain existing customers.
- Consumer Electronics
- The integration of VR/AR technology with amusement park rides presents an opportunity for consumer electronics companies to partner with theme parks and create innovative experiences.
- Tourism
- Utilizing VR technology in tourism presents an opportunity to provide an attractive and low-cost gateway to the travel industry.
