The Volkswagen Norway App Guides You Your Way

 - Mar 22, 2011
References: & psfk
Take a test drive with the new Volkswagen Norway App, an iPhone application which allows users to cruise the latest models and innovations right off the latest print ads.

The augmented reality app is an interactive way for Volkswagen to engage with consumers by using the application directly with its ads, which were found in several print publications in Norway. The app also offers Lane Assist, Adaptive Control and Adaptive cruise light options. Furthermore, it keeps you up-to-date on news and information about new car models.

This auto maker believes that innovation can be hard to convey through print ads, so they made the Volkswagen Norway App to lets customers experience it instead, taking readers for a real ride.