The latest hilarious Volkswagen commercial is both effective in creating brand advocates and in delivering on brand image. The Volkswagen Golf GTD brought with it some of the most hilariously effective car commercials the industry has ever seen.
In a series of advertisements, consumers are shown humorous situations that stem from the unexpected result of the powerful acceleration the Golf GTD packs. In this commercial it shows a father racing home in his speedy new car in order to bring his family pizza. Little does he know what’s happened to his steaming hot cuisine as a result of the robust engine.
It’s all about creating a connection with this commercial. Volkswagen is able to reach out to an enormously broad demographic with this type of marketing. The car is fast, stylish and can still cater to a family. These Volkswagen commercials are sure to build more loyal fans for the already popular car manufacturer.