With Google Home and Amazon Echo systems, 7-Eleven is now offering a voice-controlled shopping experience through its 7NOW delivery app via a new way of ordering called 7Voice. While 7-Eleven shoppers appreciate the convenience of being able to place orders via the 7NOW app, they can now do so just by speaking to a compatible smart assistant and home system.
The 7NOW voice orders can be used to acquire snacks, beverages, beauty products, home goods and other items in about 30 minutes or less, helping to save people a trip to the convenience store—just by saying something like "I want a Slurpee drink, Open 7NOW" to Amazon Alexa or the Google Assistant. With this service, no minimum orders are required and it is available 24/7.
Image Credit: 7-Eleven
Key Themes Behind This Trend
- Voice-controlled Shopping Experience
- Voice-controlled shopping experiences are becoming more popular, offering potential opportunities for businesses to leverage smart assistant technology.
- On-demand Delivery Services
- On-demand delivery services are expected to expand as more customers demand quick and convenient shopping experiences.
- Smart Home Integration
- Smart home integration is emerging as companies look to capitalize on the growing demand for connected devices.
Where This Applies
- Retail Industry
- The retail industry has the potential to benefit in terms of increased convenience and customer satisfaction by implementing voice-controlled shopping experiences.
- Delivery Services Industry
- The delivery services industry could leverage voice-controlled shopping experiences to gain a competitive edge by offering faster, more convenient deliveries.
- Smart Home Industry
- The smart home industry can benefit from integrating with popular delivery and shopping services to provide more seamless experiences for customers.
