Western-Themed Winter Apparel

The VISION Fall/Winter 2018 Capsule Centers Around Leather Materials

The VISION Fall/Winter 2018 collection delivers designs that draw cues from Western influences. The Seoul-based fashion imprint delivers a selection of outerwear options, tops, bottoms, and accessories as well. The details that highlight the overarching theme include soft suede fabric materials and fringe cuts -- all of which take on a contemporary twist to correlate closely to VISION's aesthetics.

Some of the pieces include the suede jacket with fringe details, the flannel poncho with convertible details, and the waist wool pants that boast asymmetric cuts. The accessories feature an archery vest and bag with reversible sensibilities and the "thunder lighter case keychain necklace" that are offered in the tonal options of either black, white, or blue leather materials.

Western-themed Fashion
Opportunity for brands to create contemporary designs that incorporate Western influences.
Soft Suede Fabrics
Potential for the use of soft suede materials in fashion and accessory design.
Fringe Cuts
Emerging trend of incorporating fringe cuts into clothing and accessories for a modern twist.

Industries Being Reshaped

Fashion Design
Disruptive innovation opportunities for fashion designers to create contemporary Western-themed apparel.
Accessories
Opportunity for accessory designers to experiment with Western-inspired designs using soft suede and fringe cuts.
Leather Goods
Potential for leather goods companies to explore the use of soft suede materials and fringe cuts in their products.
SCORE
5.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 95%
Activity 51%
Freshness 8%