Style.me Offers Virtual Fitting Rooms and Personalized Avatars
Jana Pijak — November 12, 2018 — Tech
References: style.me
Style.me is an all-encompassing virtual styling platform that aims to change the way we shop online. Accessible through a mobile app, Style.me gives users a variety of options to choose from, including a personalized avatar feature they can customize. Once their avatar is created, users have the chance to and start a virtual room, try on various pieces and secure their ideal, flawless fit.
Combining data about a shopper's measurements with exact sizing of garments, the app is able to determine the best fit for those looking to purchase particular items. Furthermore, the platform works with brands to 3D scan collections in order to further ensure fit is as precise as possible.
Having collaborated with PAM & GELA and Skinnygirl, Style.me ultimately aims to help its partners increase converted sales and decrease returns with its fit-focused approach.
Combining data about a shopper's measurements with exact sizing of garments, the app is able to determine the best fit for those looking to purchase particular items. Furthermore, the platform works with brands to 3D scan collections in order to further ensure fit is as precise as possible.
Having collaborated with PAM & GELA and Skinnygirl, Style.me ultimately aims to help its partners increase converted sales and decrease returns with its fit-focused approach.
Trend Themes
1. Virtual Styling Platforms - Virtual styling platforms like Style.me are changing the way people shop online.
2. Personalized Avatars - The personalized avatar feature within virtual styling platforms offers an opportunity for personalized experiences.
3. Fit-focused Approaches - A fit-focused approach offered by virtual styling platforms like Style.me can pose as major disruption within the online fashion industry.
Industry Implications
1. Fashion - Virtual styling platforms like Style.me are poised to disrupt the fashion industry with their ability to personalize and enhance the online shopping experience.
2. Retail - The technology behind virtual styling platforms like Style.me can offer novel ideas for the future of retail, particularly in the realm of e-commerce.
3. Technology - The combination of 3D scanning and personalized data integration, as seen in Style.me, provide opportunities for continued innovation in the technology industry.
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