Milan-based Garage Italia Customs has an ongoing project that produces vintage electric cars. Dubbed 'E-Icon,' the project is intended to help classic cars transition from the analog to the digital age. For example, the company works on the Fiat Nuova 500 — a model that is produced between 1957 and 1975. The updated version features a " five-inch dashboard display which shows a custom graphic interface."
While the exterior of the car boasts some adorable old-timely baby blue sensibilities, the interior is reminiscent of a picnic through the incorporation of wicker seating. Like other vintage electric cars, the Fiat 500 needs a charging point and Garage Italia discreetly places it under the Fiat badge. In addition, the gear lever has a picture of a tortoise and a hare, signifying the vehicle's two speeds.
Key Themes Behind This Trend
- Vintage Electric Car Conversions
- Opportunity to convert classic cars into electric vehicles with modern features.
- Digital Dashboard Interfaces for Retro Cars
- Opportunity to upgrade classic car dashboards with custom graphics and interfaces.
- Incorporating Natural Materials in Car Interiors
- Opportunity to integrate eco-friendly and visually appealing materials such as wicker into car design.
Where This Applies
- Automotive
- Auto manufacturers and custom car shops can explore the potential for niche markets with vintage electric car conversions and unique interior design.
- Sustainable Materials
- Companies that produce natural and eco-friendly materials can target the automotive industry for opportunities to incorporate wicker and other sustainable options in car interiors.
- Technology
- Software and technology companies can collaborate with car designers to develop custom graphic interfaces for classic cars converted to electric power.
