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Vincent Viriot 'Special Olympics' Video Shows the Bones & Muscles of a Baller

 - Dec 23, 2009   Updated: Jul 5 2011
References: fmk7 & behance.net
If you're into anatomy and physiology, you'll love this Vincent Viriot 'Special Olympics' video. It takes a pick-up game of basketball and cranks it up a few notches by showing the bones and muscles that lie beneath each athlete.

The tagline of the Vincent Viriot 'Special Olympics' video says simply, "See the athlete first." I couldn't agree more. Check out more Olympics features from Trend Hunter's archives below.

Implications - Businesses that are able to use shock in their products and advertising will appeal to many consumers as it will provide a fresh perspective. A company looking to experience a resurgence of popularity often need only to step outside conventional and traditional boundaries and provide consumers with something thought-provoking.