Couch Potato Loyalty Programs

The latest in rewards-based marketing, Viggle is a loyalty program that rewards TV viewers for sharing what they're watching with their social networks. You just have to “check in” to any show on more than 150 channels to earn points, and you'll get gift cards to brands like Best Buy and Starbucks for doing so.

Currently, there are about 150 channels featuring live, recorded and online TV shows that viewers can watch to earn points, according to the Viggle press release. Just download Viggle for your iPhone, iPad or iPod Touch and check in to let your friends know exactly what you're watching. In return, you can use the points you earn to redeem things like movie tickets and gift cards. Brands that have already agreed to participate in the Viggle loyalty program include Burger King, Starbucks, Sephora, Best Buy and Fandango. What's more, users will get access to behind-the-scenes content, exclusive footage and other special bonus offers.