Be careful not to fall under the spell of the Vice 'You are Getting Sleepy…' editorial. What do you get when you combine two girls, photographer Abel Minnee, stylists Sophie van Bentum and Bonne Reijn and a hypnotist? Well, a rad Vice fashion spread with the models falling asleep, acting like trees and six-year-olds. Obviously.
Vice magazine always brings it with the outlandish fashion editorials, and I wouldn’t have it any other way. You might think the outcome of all the ingredients in the Vice 'You are Getting Sleepy' shoot would be fairly creepy, but it’s nothing short of adorable.
What's Driving This Trend
- Fashion Hypnosis
- An emerging trend in the fashion industry where hypnotism is used to create unique and captivating editorial shoots.
- Interactive Editorials
- A growing trend in the publishing industry, where fashion editorials incorporate interactive elements to engage readers on a deeper level.
- Childlike Themes
- A trend in fashion photography, where shoots draw inspiration from the innocence and playfulness of childhood.
Who This Affects Most
- Fashion Photography
- Opportunity for fashion photographers to explore unconventional concepts and techniques like hypnotism to create captivating and memorable images.
- Publishing
- Potential for magazine publishers to experiment with interactive elements like hypnotism in editorials to enhance reader engagement and bring a fresh perspective to fashion content.
- Fashion Styling
- A chance for fashion stylists to push creative boundaries and create unique looks that align with the childlike and dreamy themes in fashion photography.
