Vendees Pair a Themed Unboxing Experience with a DIY Activity
Laura McQuarrie — September 9, 2019 — Life-Stages
References: prnewswire
The popularity of surprise-inside toys and the desire to create unique unboxing experiences for kids has led to the creation of tons of fun toys, including Vendees, a line of themed vending machine toys branded as "surprise DIY dispensers." Each of the Vendees has its own unique theme—like unicorns, rainbows and sweet treats—and mystery toys that can be used to create a fun DIY craft.
In the Vendees Go Wild! toy, kids are provided with everything they need to create nail designs with bright colors, stickers and stamps. The Vendees Atomic Rainbow provides all the essentials for making DIY lip balms and the award-winning Vendees Holo Unicorn helps kids to customize their very own unicorn figurine with vibrant paint colors and glitter.
With perforated panels, the vending machine-style toy boxes include labeled spots to dispense stickers, mystery surprises and more.
In the Vendees Go Wild! toy, kids are provided with everything they need to create nail designs with bright colors, stickers and stamps. The Vendees Atomic Rainbow provides all the essentials for making DIY lip balms and the award-winning Vendees Holo Unicorn helps kids to customize their very own unicorn figurine with vibrant paint colors and glitter.
With perforated panels, the vending machine-style toy boxes include labeled spots to dispense stickers, mystery surprises and more.
Trend Themes
1. Surprise-inside Toys - Disruptive innovation opportunity: Develop themed surprise-inside toys that combine a collectible element with a DIY activity, creating a unique unboxing experience.
2. DIY Craft Kits - Disruptive innovation opportunity: Create vending machine-style DIY craft kits that provide all the necessary materials and instructions for kids to create customized crafts.
3. Vending Machine Experiences - Disruptive innovation opportunity: Design vending machine-style toy boxes with perforated panels and labeled spots to dispense various items, offering a playful and interactive unboxing experience.
Industry Implications
1. Toy Manufacturing - Disruptive innovation opportunity: Incorporate surprise elements and DIY activities into traditional toy manufacturing to create new and engaging products for kids.
2. Craft Supplies - Disruptive innovation opportunity: Develop specialized craft supplies that cater to the specific needs of DIY craft kits, providing kids with all the necessary materials for their creative projects.
3. Vending Machine Technology - Disruptive innovation opportunity: Integrate perforated panels and labeled dispensing spots into vending machine technology to enhance the unboxing experience and make it more interactive.
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