Lightlife is now expanding its assortment of vegetarian deli products with two new plant-based varieties: Chickpea & Red Pepper and White Bean & Kale. These vegan, non-GMO Veggie Deli Slices boast just 90 calories and 11 grams of protein per serving, offering an alternative way to fortify sandwiches and other meals where traditional deli slices may easily be substituted.
Many consumers are now looking to substitute favorite meat products with plant-based alternatives that are rich in protein-rich pulses like beans. Products with plant-based protein are emerging on the market offering health benefits and challenging the notion that the best sources of protein can be found in the meat of animals.
Lightlife also makes a range of plant-based deli slices, including its Smart Deli Bologna, Smart Deli Ham and Smart Deli Turkey.
What's Driving This Trend
- Plant-based Protein
- Expanding market for plant-based protein products challenges traditional notions of protein sources and offers health benefits.
- Substituting Meat
- Growing consumer interest in substituting meat with plant-based alternatives drives demand for innovative vegan deli slices.
- Protein-rich Pulses
- Increasing popularity of pulses like beans as a protein source creates opportunities for products like bean-based deli slices.
Who This Affects Most
- Food Manufacturing
- Manufacturers can explore creating innovative plant-based deli slices to cater to the growing demand for meat substitutes.
- Health & Wellness
- Health and wellness industry can benefit from the increasing market for protein-rich, plant-based alternatives like bean-based deli slices.
- Restaurant & Foodservice
- Restaurants and foodservice providers could seize the opportunity to incorporate plant-based deli slices into their menus to cater to health-conscious consumers.
