A new online retailer, 'Sheeps', recently unveiled its new all-vegan sports gear line. The company was founded by Danny Rosenthal, a vegan tennis enthusiast who wanted to bridge the gap to create cruelty-free tennis products.
The company is committed to selling wool-free tennis balls, as most standard tennis balls actual contain sheep's wool. Rosenthal is confident "that many tennis players will support [his] effort" by choosing a viable, cruelty-free alternative.
Sheeps currently distributes wool-free tennis balls, ocean-friendly reusable water bottles, and leather-free tennis shoes. Sheeps plans to start producing its own wool-free tennis balls by 2020 and hopes to expand product lines to include cruelty-free footballs, basketballs, and baseballs.
What Makes This Trend Stand Out
- All-vegan Sports Gear
- Creating alternative, ethically-sourced sports gear products that resonate with conscious, environmentally aware consumers.
- Sustainable Sports Products
- Developing sports products that reduce waste and lessen the impact on the environment.
- Plant-based Materials
- Using plant-based materials in the development of sports equipment to appeal to eco-friendly consumers.
Sectors Adopting This
- Sporting Goods Industry
- Offering a wide range of sustainable and eco-friendly sports equipment and accessories for conscientious athletes.
- E-commerce Industry
- Providing a marketplace for 100% cruelty-free sports products to ethical, health-conscious and environmentally aware consumers.
- Fashion & Apparel Industry
- Including ethical and sustainable vegan sports gear and athleisure wear in fashion collections for eco-conscious consumers.
