'Flick Candles' is selling an unusual candle that mimics the smell of a frat house. For many people, certain scents are strongly associated with different experiences. This unusual candle is designed to conjure up college memories through the use of distinct scents.
The frat house-scented candle from Flick Candles recreates the smell of a lively basement party. According to the online description, "this lovely scent mixes old vintage movie posters with a splash of something that will definitely give you a headache tomorrow morning." The unusual ingredients are designed to evoke nostalgic memories of wild parties and carefree evenings with friends.
While not everyone enjoys the scent of old movie posters and stale beer, this candle is perfect for those who want to relive their carefree college experience.
Why This Trend Is Growing
- Nostalgia Scents
- Opportunity for candle makers to create candles that trigger memories by using scents that are associated with certain experiences.
- Unconventional Scents
- Opportunity for companies to create unique and unusual scents for products in the home fragrance industry.
- Scented Gifts
- Opportunity for marketers to promote products in the gifting industry that cater to a person's sense of smell.
Industries Being Reshaped
- Home Fragrance
- Companies in the home fragrance industry can capitalize on creating unconventional scents that evoke memories and emotions.
- Candle Making
- Candle makers can explore new scents outside of traditional ones to create unique and unconventional products.
- Gifting
- Marketers in the gifting industry can promote products that cater to a person's sense of smell as an added feature or benefit.
