Uber has recently announced a new project titled, Uber Incubator, which will empower both Uber employees and others to look into potential new products or services that Uber could offer. The program opens up the prospect of innovative directions the business could take to people both within and outside of the organization. Adding the infrastructure to support new ideas could help Uber continue to be a disruptive ride haling platform.
The company spoke about Uber Incubator in a post for its blog, "We provide support and resources to teams with a compelling opportunity, so they can rapidly pressure test the business model and iterate their idea towards product-market fit. " Uber also indicated that if an idea was proven to work, that it would then receive funding and support.
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