Italian design company Moroso uses bright and vivid colors in all of its designs. The Tropicalia Cocoon is no exception--it's a hanging chair with every color of the rainbow and then some.
Moroso design has also created a line of chairs and other furniture using the same technique. Moroso furniture would fit right in in Miami. Check out their site for even more colorful and crazy furniture designs.
Implications - In today's time-pressed society, individuals often find it challenging to take the time from their busy lifestyles and schedules to travel. As a result, many individuals feel worn down and stressed. Businesses that provide products which are able to generate similar feelings or create a comparable setting will apply to a large percentage of society today.
What's Driving This Trend
- Vibrant Design
- The use of bright and vivid colors in furniture designs is a trend that's here to stay and companies can explore new ways to incorporate vibrant colors in their own products.
- Playful Furniture
- Furniture that evokes playful and joyful vibes, like hanging chairs, can be a trend that other furniture companies can explore to cater to a wide, fun-loving market.
- Escapism Products
- Creating products that provide an escape from day-to-day routines and give customers a feel of a different, tropical world can be an innovative way to cater to busy individuals' relaxation needs.
Who This Affects Most
- Furniture Industry
- Furniture companies can innovate and create playful, colorful, and fun designs that can cater to a wide market of younger, eclectic buyers who are looking for unique pieces.
- Hospitality Industry
- Hotels, resorts, and other hospitality establishments can implement designs like the Tropicalia Cocoon to give guests a unique, tropical experience that they won't forget.
- Retail Industry
- Retail businesses can sell products that offer an escape from busy lifestyles, such as tropical-inspired home decor, to help customers create a relaxing oasis at home.
