To promote its newest Men+Care line, Dove created a Dove Men+Care Treehouse spa as a rustic retreat in the woods of Tennessee.
Those who are interested in booking a stay through Treetop Hideaways may do so online. The treehouse is equipped with everything from a queen-sized mattress to a fully functional bathroom and even an Internet connection, helping guests to feel as pampered and cared for as possible. With an interior outfitted with rich wooden finishes and windows that let in plenty of natural light, guests will find themselves easily connecting with the beauty of the natural world.
Being immersed in the peaceful treehouse spa helps to tie in the power of nature to Dove's nature-inspired Elements collection, which includes products like the Minerals + Sage Deogorant Stick and the Charcoal + Clay Body Wash.