Tree-Free Toilet Paper

The Sustainable Cloud Paper is Made from Bamboo Instead of Trees

As consumers become more aware of how their daily purchases impact the environment, many are seeking sustainable alternatives, and one brand is leading the way in an unlikely fashion — with tree-free toilet paper. Cloud Paper is made entirely with bamboo as it's one of the fastest-growing plants in the world that absorbs massive amounts of carbon dioxide during its growth.

This is especially important because traditional toilet paper is made from trees, which accounts for 20% of global deforestation globally. When forests are cut down, it affects millions of species and harms the earth's biodiversity. In contrast, the bamboo harvested for Cloud Paper can be used in as little as three years rather than the 50 years it takes many trees.

Consumers can order Cloud Paper online in a subscription model with 24 rolls shipped monthly, depending on family size for $28.00.

Image Credit: Cloud Paper

Sustainable Toilet Paper
The rise of more sustainable alternatives for traditional toilet paper.
Bamboo Advancements
The utilization of bamboo as a more sustainable and efficient alternative
Subscription-based Models for Home and Personal Care
A shift towards online subscription models for necessities like toilet paper.

Where This Applies

Eco-friendly Home Goods
An industry centered around producing sustainable alternatives to commonly used household products.
Bamboo Farming and Production
The growth and optimization of bamboo farming and production for eco-friendly household products.
E-commerce and Subscription Services
The development and growth of online subscription services for necessities like home and personal care products.
SCORE
6.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 94%
Freshness 9%