Laura Mercier's Translucent Setting Powder has been a fan-favorite among cosmetic connoisseurs and now, the iconic brand has released a new iteration of the product dubbed 'Translucent Loose Setting Powder – Glow.'
Perfect for those looking to shine throughout the seasons, this new powder is sure to elevate one's look. Lightly brushing the product onto one's face offers the finish to one's makeup routine - effectively setting the foundation without adding another heavy layer of makeup. The subtle shine that now arrives with this product helps one achieve the glow they've been looking for.
Translucent Loose Setting Powder – Glow offers 12 hours of wear and arrives in tones that flatter light to dark skin tones.
Image Credit: Laura Mercier via Instagram @lauramercier
Why This Trend Is Growing
- Translucent Glow Powders
- There is an opportunity to develop more innovative glow versions of translucent powders that suit different skin tones
- Lightweight Makeup Products
- Developing lightweight makeup products, such as translucent powders, can allow make up enthusiasts to achieve the perfect finish without weighty layers
- Subtle Glow Makeup Products
- The development of subtle glow products can allow for a natural-looking makeup finish that is more sustainable
Industries Being Reshaped
- Cosmetics Industry
- The translucent powder space is one to watch as there are opportunities for innovation in designing more types suited for all skin tones
- Beauty Industry
- Developing comprehensive beauty sets with lightweight, glow products can be a new innovation concept
- Sustainability Industry
- Brands can explore natural and organic ingredients to develop sustainable makeup products that offer this kind of glow
