Vancouver-based toy startup TOYMINT is exploring the future of collectible toys by only giving people the chance to get their hands on a limited-edition toy when they purchase the matching NFT art. The premium collectibles can be found on the OpenSea marketplace and there are three NFTs inspired by three toys.
Working in collaboration with Italian artist Claudio Bellini, TOYMINT created toys in ultra-rare Genesis Edition—there are a pair of CNC-machined walnut toy cars and a teddy bear with a necklace. The collectibles are kid-friendly, made with sustainable materials and verifiable on the blockchain. With its next-gen collectibles, TOYMINT founder and CEO Zoran Kovacevic says, "We want toys to grow in value so that families over time end up with a valuable toy collection."
Key Themes Behind This Trend
- Limited-edition Toy Nfts
- There is an increasing trend towards using NFTs to offer limited-edition collectible toys.
- Sustainability in Next-gen Toys
- Next-gen collectible toy companies are putting a focus on sustainability in their products.
- Blockchain-verified Collectibles
- The verification and tracking capabilities of blockchain technology is becoming more important in the collectible toy industry.
Where This Applies
- Toy Manufacturing
- Toy manufacturers can explore using sustainable materials and partnering with artists to create limited-edition, blockchain-verified collectible toys with NFTs.
- Digital Art
- Digital artists can collaborate with collectible toy companies to create NFT art that matches limited-edition toys, expanding their reach and revenue streams.
- Blockchain Technology
- Companies specializing in blockchain technology can offer verifiable solutions for collectible toy companies to track provenance and ownership of their limited-edition products, adding value to the collectibles market.
