Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

intu's Toy Testing Lab Has Kids Help Santa's Elves

 - Nov 22, 2017
References: intu & toyworldmag
To help Santa's elves pick the best toy gifts of the year, kids are invited to the intu Victoria Centre in Nottingham to take part in the Toy Testing Lab.

In the lab, kids are invited to take on the title, roles and responsibilities of an official toy tester and play with some of the newest products at stores like John Lewis, The Entertainer and Hamleys at House of Fraser. In all, about 20 toys and accessories are set to be involved in the event. Once this mission has been completed, kids are able to report back to the elves and fill out an official toy testing report.

Entry to the Toy Testing Lab costs £3, where a £1 donation will be made to the PASIC charity, which supports youth with cancer, leukaemia and brain tumors.