Artist Yuki Ariga has teamed up with a tissue paper company called Nepia for a delightful origami style campaign. Ariga essential created a series of tissue paper animals and characters, and put them into a stop-motion style commercial.
This clever campaign will impress consumers, because it shows that these tissues are extremely durable. They can be folded, twisted and reshaped without tearing. That's basically the description of an ideal tissue paper. With cold season quickly approaching, this origami animal commercial will likely sway consumers toward this quality tissue brand.
Stop-motion videos are always entertaining, but it's even more impressive when one considers that the wolves, farmers, deer, birds and other critters found in this commercial were all constructed using the same soft piece of tissue paper.
Clever Origami Campaigns
More Stats +/-
Origami Beverage Branding
Angular Dining Decor
Artsy Celestial Carry-Ons
Endearing Japanese Towel Art
Elegant Toilet Paper Folds
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.