Waitrose Made an Alternative Easter Egg Inspired by a Popular Fruit

 - Feb 23, 2018
References: waitrose & metro
For Easter this year, Waitrose is offering an alternative way for consumers to celebrate the holiday and still satisfy their sweet tooth.

The Waitrose Dark Chocolate Avocado Easter Egg features a Belgian chocolate shell and a cocoa-dusted dark chocolate pit. To achieve the green shade of the confection, Waitrose opted to alter a white chocolate with natural coloring. Although the unique Easter treat is entirely avocado-like in appearance, it does not feature any avocado flavoring whatsoever.

The quirky, Millennial-targeted chocolate Easter egg is a novelty product that has the potential to appeal to those who do not celebrate the occasion. Like Waitrose, a number of food brands are defying convention with the launch of Easter eggs that feature solid chocolate or only cheese.

Image Credit: Waitrose