@thecannabinista is a Toronto-based account that utilizes social platforms such as Instagram and Tiktok to share her passion of cannabis products. As the North American market's cannabis industry became legalized, it has and continues to grow at a rapid rate -- launching dry flower, edibles, beverages, pre-rolls, and much more since.
The social platform offers personal reviews of the latest and progressive products within the industry. In each review, she goes on to describe her own experiences and even branches off to experimenting by creating her own THC-infused recipes as well. In addition to the detailed reviews and recipes, thecannabinista also embarked on her own personal journey of growing and documenting her medicinal cannabis plant.
Image Credit: Instagram, @thecannabinista
Key Themes Behind This Trend
- Cannabis Enthusiast Social Media Accounts
- Opportunity for influencers to expand their reach by sharing their passion for cannabis products and reviews on social media.
- Growing North American Cannabis Market
- Opportunity for businesses to offer and develop new products and services in the growing legalized cannabis market.
- Personalized Thc-infused Recipe Creation
- Opportunity for individuals to experiment and share their own personalized THC-infused recipe creations.
Where This Applies
- Cannabis and CBD Products
- Opportunity for businesses to offer and develop new cannabis and CBD products to tap into the growing market.
- Social Media Marketing
- Opportunity for businesses to expand their reach and engagement by utilizing social media influencers in the cannabis industry.
- Home Growing Kits and Supplies
- Opportunity for businesses to tap into the growing trend of personal cannabis cultivation by offering home growing kits and supplies.
