moodRXtreats is a cannabis targeting "mature women looking for escapism from their busy worlds, whether it be a tedious 9-5 office job, or tiring days at home entertaining kids." The highly specific experience pushes the boundaries of the cannabis experience, offering a judgment-free space that harnesses the potential of cannabis as a healing power.
The luxury cannabis retreat, "the ultimate sisterhood self-care weekend," features THC-infused experiences and nature activities. The experience begins upon arrival when individuals are served an infused mocktail and a goodie bag of top-notch cannabis brands that one may try over the weekend or at home. For the first evening, moodRXtreats will set intentions and journal before embarking on a guided walk or yoga on the next day.
Image Credit: moodRXtreats
What's Driving This Trend
- Luxury Cannabis Retreats
- There is an opportunity for cannabis companies to create high-end, targeted experiences that provide a premium approach to cannabis consumption.
- Cannabis Wellness Tourism
- The rise of cannabis tourism creates space for companies to offer health and wellness-focused retreats and experiences that incorporate the consumption of cannabis.
- Female-centric Cannabis Experiences
- As the cannabis industry expands, there is a growing opportunity to create targeted experiences that cater to women seeking relaxation and self-care through cannabis use.
Who This Affects Most
- Hospitality
- Hospitality can offer targeted cannabis retreats for their customers incorporating cannabis, health and wellness activities.
- Cannabis
- Cannabis companies can expand into the cannabis tourism and wellness industry by creating targeted experiences that cater to different groups of individuals.
- Health and Wellness
- Health and wellness companies can partner with cannabis companies to offer luxury wellness retreats that integrate cannabis into their product offerings.
