Renovated Mid-Century Hotels

The Salem Hotel is a Stylish Boutique Hotel with a Modern Renovation

In the town of Salem on the North Shore of Boston, the Salem Hotel is a classic building with a mid century, modern re-design.

Completely re-imagined and renovated, this boutique hotel plays into the historic elements of the town, including the 17th century witch trials. With a designer guest lounge and high-end finishes in each room, this small hotel offers big amenities.

By keeping many of the original 1895 design features, the designers created a comfortable and modern space that is filled with history. Each room has a a different color scheme that features hues like bright orange, baby blue, yellow, gray and white. The highlight of the Salem Hotel is the sprawling rooftop patio, which has a restaurant and a bar.

Image Credit: The Hotel Salem, Wallpaper

Renovated Mid-century Hotels
Opportunity for other hotels to revamp their structures with modern designs while preserving historical elements.
Boutique Hotel Boom
Potential for an increase in stylish, upscale boutique hotels that offer unique amenities and designs.
Historic-themed Hospitality
An emerging trend of hotels incorporating local history and culture into their renovations to create an immersive experience for guests.

Industries Being Reshaped

Hospitality
Hotels and accommodations can embrace the trend of renovating mid-century buildings to cater to the modern traveler's desire for unique experiences.
Design and Architecture
Opportunity for architects and interior designers to showcase their skills in balancing the preservation of historical elements with modern design aesthetics.
Food and Beverage
Restaurants and bars can leverage the trend of rooftop patios in renovated hotels as a way to attract customers and offer unique dining experiences.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 65%
Freshness 8%