The Museum of Ice Cream got its start in NYC as an interactive art exhibit with vibrantly colored ice cream and confection-themed exhibits—and this summer, 'The Pint Shop' is being introduced as an all-new "immersive grocery experience."
The Pint Shop is set to introduce both signature and unique new flavors, such as Vanillionaire, Chocolate Crush, Cherrylicious, Churro Churro and Nana Bread. In the spirit of its brightly colored installations, each of the ice cream pints is packaged in a boldly patterned container.
For the launch of The Pint Shop, Museum of Ice Cream is partnering with Target so that the ice cream treats will be exclusively available through the retailer across the country. As of early June, The Pint Shop will be free and open to the public in New York, with tasting experiences offered.