'The Feelies' is a multi-sensory cinema project from the Shuffle festival that brings together art and technology in an astounding way. Rather than being a passive participant in viewing a movie from a still seat, the use of a virtual reality headset lets each individual movie-goer experience film in a whole new way.
With a VR headset, attendees of the Shuffle festival are virtually transported to New York City or a refugee camp in Jordan. From standing on the edges of buildings to being immersed in a community of people, these narrated tales completely change the way stories are told and experienced by an audience member.
As far as the origins of the strange name, The Feelies, the term was first coined by Aldous Huxley for Brave New World, where he envisioned that this fictive future world would include a real-time sensory cinema.