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Placeholder's Magazine is Based on the Thank You Plastic Bag

 - Mar 18, 2019
References: placeholder.nyc & hypebeast
New York's iconic Thank You plastic bag is expressively showcased through Placeholder's special edition 144-page publication. The magazine is printed in a limited run of 1,000 units and it was officially launched during an event at Court Street Grocers.

The publication is adorned by works of Japanese artist Sho Shibuya who is the creative mind behind the imprint. The content calls attention to the ubiquity of the Thank You plastic bag and it aims to raise awareness about the consequences of single-use plastic. In addition to the launch of the publication, the studio debuts a range of seaweed fiber tees with 50 produced units, as well as a number of other design-forward objects and artworks. Proceeds from the sales will go toward funding the Parley AIR initiative.

Photo Credits: Henry Hargreaves/ Placeholder