Actor Noah Schnapp – best known for his role on 'Stranger Things' recently announced that he's teamed up with Nextbite to launch a new chicken concept called 'TenderFix by Noah Schnapp.'
TenderFix will offer a range of all-white-meat chicken and plant-based items, including sandwiches, sliders, and tenders. The restaurant will be a delivery-only concept, that will be available nationwide via TenderFix.com, as well as third-party delivery apps such as DoorDash, Uber Eats, Grubhub, and Postmates. As Schnapp said of the new partnership, "I’m a huge chicken sandwich fan and whenever I order food to my dorm room or during late-night study sessions, a chicken sandwich is my go-to item. With TenderFix, you can order it any time, every day, late night, and even on Sundays.”
Some of the standout menu items from the new concept include the Plant-Based Chik’n Tender Sandwich made with MorningStar Farms Chik’n Tenders, and The Tender Sandwich featuring white meat chicken tenders drizzled with honey glaze.
Image Credit: Nextbite
Key Themes Behind This Trend
- Actor-led Restaurant Concepts
- The rise of celebrity-driven restaurants create opportunities for collaborations between actors and industry professionals to develop unique and successful restaurant concepts.
- Delivery-only Restaurants
- The growth of third-party delivery apps encourage restaurants to focus on developing delivery-only concepts to meet the needs of homebound customers.
- Plant-based Menu Items
- The trend towards plant-based and vegetarian diets means that there is an opportunity for restaurants to create innovative and delicious plant-based menu items that cater to this growing market.
Where This Applies
- Food and Beverage
- The restaurant industry is always looking for innovative concepts and menu items that differentiate themselves from competitors to attract customers.
- Entertainment
- Celebrity-driven restaurants can be seen as an extension of a celebrity's personal brand, offering fans a unique experience to connect with their favorite stars.
- Delivery Services
- The growth of delivery-only concepts presents opportunities for businesses to provide faster, more efficient, and more convenient delivery services to customers.
