Kit-Kat is taking a break from it's iconic slogan, taking to social media to ask the public for help brainstorming a new temporary end line.
First penned in 1957, Kit-Kat's "Have a break, have a Kit-Kat" stands as one of the world's longest-running end lines. Looking to change things up for the popular chocolate brand's 85th anniversary, Kit-Kat is asking the public to come up with a snappy and temporary slogan that will stand in place for 10 days. Anyone can submit a new slogan, with the chocolate brand suggesting ideas such as "have a pause, have a chit chat." The winner will receive an "85 hour break for two."
People can participate using the hashtag #ABreakForHaveABreak.
Image Credit: Kit Kat