WorldPay Zinc has created a live tracking website that displays tech company profits by the second. The site features the world's largest corporations like Google, Facebook, Twitter, Microsoft, Samsung, Sony and eBay, and shows how much annual revenue each of the tech-giants generate, along with profits.
It interactively shows viewers the stats by running a clock, which can be stopped and started at any time, that is located at the top of the page. As the clock runs, the companies' wealth "grows." Not surprisingly, Apple is one of the fastest growing companies, pulling in approximately $10,000 USD a second in revenues.
Most of the companies generate wealth extremely quickly, but surprisingly, Twitter does not; the social media company generates revenue, but has negative profit margins.
Key Themes Behind This Trend
- Real-time Profit Tracking
- There is an opportunity to create tools that track profits of various industries in real-time and display the data in an interactive, engaging way.
- Transparency Trend
- Businesses should expect more scrutiny on their profit margins from the public and welcome the transparency trend as an opportunity to build trust with customers.
- Competitive Analysis Tools
- There is a market for tools that provide real-time competitive analysis based on financial data of companies in various industries.
Where This Applies
- Data Analytics
- The data analytics industry can benefit from offering real-time profit tracking and analysis tools to businesses in various industries.
- Finance and Investments
- Investment firms and hedge funds can leverage real-time profit tracking and analysis tools to make more informed investment decisions.
- Marketing and Advertising
- Marketers and advertisers can use real-time profit tracking and analysis tools to better understand their target audience's spending habits and create more effective targeting strategies.
