Tahini Snack Bars

Might Sesame's All-Natural, 100-Calorie Bars Share the Taste of Sesame

Mighty Sesame shares three solid tahini snack bars as a way for consumers to enjoy one of the key components of hummus. The all-natural, 100-calorie snack bars are offered in flavors like Pistachio, Cocoa Nibs and Vanilla, which put a decadent, dessert-like spin on the staple of Middle Eastern cuisine.

The premium grab-and-go tahini snack bars are vegan-friendly, kosher, as well as free from dairy and gluten. While many snack bars are made with a base of nuts, these nourishing options appeal to consumers with sensitivities or allergies who are still looking for a convenient way to be energized.

The super seed energy bars, formerly under the Absolutely Gluten Free brand, are now being shared with a fresh new look under the Mighty Sesame brand.

Tahini-based Snack Bars
Opportunity to create and market new snack bars made with tahini as a key ingredient, catering to dietary restrictions and preferences.
Decadent Vegan Snacks
Opportunity to develop and market indulgent vegan snack options, such as Mighty Sesame's Pistachio, Cocoa Nibs, and Vanilla bars.
Middle Eastern Cuisine Inspired Products
Opportunity to innovate and introduce new food products inspired by Middle Eastern cuisine, such as tahini-based snack bars.

Sectors Adopting This

Snack Foods
Companies within the snack food industry can explore incorporating tahini into their products to appeal to health-conscious consumers.
Vegan Foods
Companies that specialize in vegan foods can create more indulgent and decadent snack options catering to vegan consumers.
Gluten-free Foods
Brands that specialize in gluten-free foods can consider incorporating tahini as an alternative to nuts for snack bars to appeal to those with nut allergies.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 45%
Activity 26%
Freshness 9%