Swizzels Love Hearts Candy Sticks Come with Temporary Tattoos
Michael Hemsworth — November 12, 2021 — Marketing
References: swizzels & conveniencestore
The Swizzels Love Hearts candy sticks are a new addition to the UK-based candy brand's product lineup that will provide consumers with a sweet treat as well as a bit of encouragement when having a bag day.
The product features plain candy sticks in every pack with a temporary tattoo to boot, which is emblazoned with a message that will help to put the person in a better mood. The candies are being launched in 36-count shelf ready packs and are free from artificial colors.
Marketing Manager at Swizzels Sarah-Louise Heslop commented on the new Swizzels Love Hearts candy sticks saying, "Our Love Hearts brand has been around for nearly 70 years and is still as popular today as it was when it first launched. We’re always looking for new and exciting ways for our fans of all ages to enjoy Love Hearts in any form, and the brand-new Candy Sticks are the perfect way to do just that. We ensured that our Love Hearts messages were made prominent across the collection as they are the essence of the brand – especially in our current climate. The 20 temporary tattoos featured throughout the range is a great way to achieve this and provide a sweet ‘pick-me-up’ for our customers!”
The product features plain candy sticks in every pack with a temporary tattoo to boot, which is emblazoned with a message that will help to put the person in a better mood. The candies are being launched in 36-count shelf ready packs and are free from artificial colors.
Marketing Manager at Swizzels Sarah-Louise Heslop commented on the new Swizzels Love Hearts candy sticks saying, "Our Love Hearts brand has been around for nearly 70 years and is still as popular today as it was when it first launched. We’re always looking for new and exciting ways for our fans of all ages to enjoy Love Hearts in any form, and the brand-new Candy Sticks are the perfect way to do just that. We ensured that our Love Hearts messages were made prominent across the collection as they are the essence of the brand – especially in our current climate. The 20 temporary tattoos featured throughout the range is a great way to achieve this and provide a sweet ‘pick-me-up’ for our customers!”
Trend Themes
1. Personalized Candy Messages - Businesses could innovate by creating customizable candy messages with positive affirmations or individualized branding.
2. Temporary Tattoos in Product Packaging - Companies could incorporate temporary tattoos into product packaging to boost engagement and create a fun experience for the consumer.
3. Natural and Healthy Candy Options - Candy companies could explore healthier and more natural candy options to meet the growing demand for clean label products.
Industry Implications
1. Candy Manufacturing - Candy manufacturers could explore adding temporary tattoos or customizable messages to their products to differentiate themselves and attract more consumers.
2. Packaging Design - Packaging design companies could create packaging solutions that incorporate temporary tattoos or customizable messages to add value to the product and enhance the customer experience.
3. Wellness and Health - Wellness and health-oriented businesses could partner with candy companies to create healthier candy options with natural ingredients and low sugar content.
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