Customizable Energy Drink Bases

The Swig Energy Base Offers a Customizable Energy Drink Experience

Swig is capitalizing on the growing demand for custom energy drinks with its new Swig Energy base.

A new permanent menu item, the Swig Energy base was developed based on customer feedback and extensive taste tests. The new menu option is designed to be mixed with other drink options to give customers a fully customizable energy drink experience. For instance, the Swig Energy base can be paired with fruits, creams, purees, and all the other flavors that Swig customers know and love. As Alex Dunn, CEO of Swig, explains, "Swig Energy represents an exciting next step in how we grow the brand. We created this new energy base to give guests more freedom to build an energy drink around the flavors and ingredients they love."

Image Credit: Swig

SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 0%
Freshness 100%