Sweetened QSR Pretzel Desserts

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The Sonic Sweet Pretzel Twist is a New Take on a Classic Snack

— October 30, 2018 — Lifestyle
The Sonic Sweet Pretzel Twist has been announced as the QSR brands latest snack dessert that maintains a somewhat sweet and savory taste profile. Available at participating locations nationwide, the snack is made with a soft, golden-brown pretzel twist that has been buttered and covered with a dusting of cinnamon sugar. The treat comes with a side of cream cheese frosting to add a touch of creaminess to the indulgent soft pretzel snack.

The Sonic Sweet Pretzel Twist has a price point of $1.99 that is the same as the Soft Pretzel Twist option presently on the menu and is part of the market-wide shift towards more convenient snack options that can be eaten on-the-go.


Image Credit: Sonic

Trend Themes

  1. Convenient QSR Snacks — The market is shifting towards more convenient snack options that can be eaten on-the-go.
  2. Sweet and Savory Flavor Combinations — Sweet and savory combinations like the soft pretzel twist are becoming more popular for snack and dessert options.
  3. Dessert Twists on Classic Snacks — QSR brands are exploring dessert twists on classic snacks to offer new and indulgent options to their customers.

Industry Implications

  1. Fast Food — Fast food restaurants can explore incorporating more convenient and indulgent snack options to cater to on-the-go consumers.
  2. Snack Food — Snack food companies can create more sweet and savory flavor combinations to attract consumers looking for unique and indulgent options.
  3. Dessert — Dessert companies can experiment with dessert twists on classic snacks to offer innovative and indulgent options to their customers.
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