Instead of focusing on either a photo of the real product or the real product, Nonni's Foods biscotti store packages take the approach of displaying both.
Highlighting the delicious nature of the desserts with professional photos and a see-thru window, the Nonni's Foods biscotti packaging focus on freshness. The wholesome ingredients found within the mini desserts are displayed for consumers who prefer their information more visual to understand.
Nutritional information is clearly marked on the Nonni's Foods biscotti store packages as well as the notions of the product being baked by artisans and Italian-inspired. This helps to convey the history of the product, perceived freshness and clear benefits of it over the competition. The packaging design can be found on the shelves of major grocers across the nation.