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Floating Fixtures

Still Life Photographer Dan Tobin Smith Turns Ordinary into Extraordinary

— October 6, 2009 — Art & Design
London-based still life photographer Dan Tobin Smith is at the forefront of his medium. Smith shoots ad campaigns for the likes of Coca-Cola, Nike and Visa, and is a photographic contributor for Wallpaper Magazine. His elaborate and intricately designed sets caught the eye of rap star and multi-media magnet Jay-Z, who tapped the still life photographer to shoot the cover and album art for his latest album The Blueprint 3.

Implications - Being tapped by hip-hop heavyweight Jay-Z to do ANYTHING is an honor, and when you view Dan Tobin Smith's gallery you will understand how he got to that level. His cover for the Blueprint 3 was one of the most effective ways Jay-Z established an upscale mood for the classic album, which has gone on to reach Platinum status in Canada, the United States, and the United Kingdom.
Trend Themes
1. Elaborate Sets - There is an opportunity for companies in the entertainment industry to use elaborate sets to create captivating and memorable experiences.
2. Intricate Design - Industries like interior design and fashion can capitalize on the trend of using intricate design to showcase their products and create visually stunning spaces.
3. Still Life Photography - There is a growing demand for still life photography in advertising and editorial campaigns, presenting an opportunity for photographers and creative agencies to explore this niche.
Industry Implications
1. Entertainment - With the rise of immersive experiences, the entertainment industry can use elaborate sets to create unique and unforgettable moments for audiences.
2. Interior Design - The trend of intricate design allows the interior design industry to create visually stunning spaces that captivate customers and showcase their expertise.
3. Advertising - Still life photography offers a distinct and eye-catching visual style for advertising campaigns, giving brands an opportunity to stand out and engage their target audience.
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