A Stefan Sagmeister x götti Switzerland collaboration has resulted in the creation of a unique pair of glasses called Frida. Inspired by artist Frida Kahlo, the limited-edition glasses have photochromatic lenses, anti-reflective coating and most noticeably, a "monobrow."
With the designer glasses, customers receive a signed certificate, a booklet, a cleaning cloth and an eyewear case designed by Stefan Sagmeister. The packaging for the product features the work of Filipino graphic designer Raxenne Maniquiz, which also includes playful typographic details that recall the artist's signature unibrow.
There are a handful of artists that have become well-known for unique features of their own, and with these glasses, people can experience a slice of Kahlo's iconic style.
Why This Trend Is Growing
- Artful Eyewear
- The Stefan Sagmeister x götti Switzerland collaboration present an opportunity for disruptive innovation in the eyewear industry with the creation of unique, artist-inspired glasses.
- Limited-edition Collaborations
- The Stefan Sagmeister x götti Switzerland collaboration present an opportunity for disruptive innovation in the fashion industry with the creation of limited-edition, artist-inspired products.
- Cultural Icon Inspired Designs
- The Frida Kahlo-inspired glasses present an opportunity for disruptive innovation in the fashion industry by offering customers a unique, culturally relevant design for their eyewear.
Industries Being Reshaped
- Eyewear
- The unique design features of the Frida glasses can inspire new fashion trends in the eyewear industry.
- Fashion
- The Stefan Sagmeister x götti Switzerland collaboration presents an opportunity for fashion designers to create limited-edition, artist-inspired products.
- Graphic Design
- The packaging design of the Frida glasses, created by Filipino graphic designer Raxenne Maniquiz, presents an opportunity for innovation in packaging design for various industries.
