Customizable Steak Wraps

The New 'BOSS Wraps' Come with Two Portions of Marinated Steak

Taco Bell recently added a pair of succulent steak wraps to its menu. Although most people think that steak is limited to fancy steakhouses, Taco Bell is making the delicious dish available on-demand. The new 'BOSS Wraps' allow anyone to enjoy a delicious steak experience without the hefty price tag.

The new BOSS Wraps are available in two tasty flavors: Fully Loaded Steak or Steak and Potato. Both wraps comes with two portions of marinated steak, which has been grilled to perfection and seasoned with a piquant blend of garlic, chili pepper and black pepper. The steak wraps are fully customizable both online and in-stores, which means that customers can order a delicious wrap that fits their exact taste and preferences.

Along with the release of the BOSS wraps, Taco Bell is also running a new social media campaign that aims to show consumers how they can live a high-end lifestyle each and every day.

Customizable Fast-food Wraps
Fast-food franchises should introduce custom-made options for their wraps and sandwiches.
Affordable Premium Ingredients
Using premium ingredients such as marinated steak in fast-food chains will appeal to consumers on a budget.
Social Media Advertising Campaigns
Social media campaigns can help businesses promote their brand and products effectively, reaching a wider audience.

Where This Applies

Fast-food Industry
Fast-food companies can differentiate themselves from competitors by offering customizable and premium ingredients.
Food Delivery Services
Food delivery services can capitalize on the demand for customized fast-food by partnering with fast-food chains to offer customized options for customers.
Marketing and Advertising Industry
Marketing and advertising companies can specialize in creating and running social media campaigns for fast-food franchises to promote their products and services.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 58%
Freshness 8%