Spiced Steak QSR Wraps

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The Tim Hortons Chipotle Steak Loaded Wrap is Meaty and Satiating

— February 7, 2023 — Lifestyle
The Tim Hortons Chipotle Steak Loaded Wrap is being added to the brand's range of Loaded Wraps to offer a decidedly meaty, spiced option that's perfect for satisfying wintertime hunger. The wrap is packed with grains, shredded cheese, seasoned steak, lettuce, crispy onions, tomatoes and diced cucumbers with a finishing touch of the brand's chipotle sauce. The wrap is also being made available as a Loaded Bowl, which tosses the aforementioned ingredients in a bowl alongside some additional lettuce.

The Tim Hortons Chipotle Steak Loaded Wrap comes as part of the brand's continued shift towards high-quality, value-focused menu items for lunch and dinner. The various items can be enjoyed on their own or paired with your choice of hot or cold beverage.

Image Credit: Tim Hortons

Trend Themes

  1. Meat-based QSR Offerings — Quick-service restaurants are introducing more meat-based offerings to satisfy customers' hunger and cravings.
  2. Value-focused Menu Items — Food brands are emphasizing value as a key selling point in offering consumers filling and satisfying meal options.
  3. Loaded Wraps — Wraps that are packed with ingredients and easy-to-eat on the go are increasingly popular among consumers who want a convenient and healthy meal option.

Industry Implications

  1. Fast Food Chains — Quick-service restaurants can seize opportunities by introducing more meat-based options, featuring value-focused menu items, and offering loaded wraps which will fill a gap in the market.
  2. Meal Delivery Services — Meal delivery services can partner with restaurants and food companies to offer value and meat-based options, like loaded wraps, to their customers who are in search of satisfying meals.
  3. Food Packaging Companies — Food packaging companies can innovate new packaging designs for loaded wraps that are convenient for consumers who are on the go and seek an easy way to eat a healthy meal.
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