Starbucks Japan Released Online-Exclusive Globally Inspired Desserts
Laura McQuarrie — December 7, 2021 — Lifestyle
References: product.starbucks.co.jp & soranews24
Starbucks Japan has devoted its winter menu to items that take inspiration from all over the world, such as German Christmas markets and the New York holidays, and its newest Christmas cakes follow suit. The exclusive Starbucks Christmas Cakes can only be found online, and there are more treats to discover outside of the classic strawberry shortcake, which is beloved in the country at this time of year.
Starbucks' Holiday Cheesecake boasts a cheesecake base that reminds of classic New York cheesecakes, and it is just one way the chain is celebrating the theme of World Holiday Markets. There's also a decadent Black Forest cake, inspired by Germany, that includes indulgent triple layers of chocolate-flavored sponge, bitter ganache cream and a sweet-and-sour cherry sauce to top it all off.
Starbucks' Holiday Cheesecake boasts a cheesecake base that reminds of classic New York cheesecakes, and it is just one way the chain is celebrating the theme of World Holiday Markets. There's also a decadent Black Forest cake, inspired by Germany, that includes indulgent triple layers of chocolate-flavored sponge, bitter ganache cream and a sweet-and-sour cherry sauce to top it all off.
Trend Themes
1. Global-inspired Desserts - The popularity of Starbucks Japan's globally inspired Christmas cakes creates opportunities in the dessert industry for other establishments to seek out cultural inspiration in their ingredient choices.
2. Online Exclusivity - The success of Starbucks Japan's online-exclusive Christmas cake sales could inspire other food and beverage companies to explore the possibility of expanding their digital offerings for greater accessibility and convenience for customers.
3. World Holiday Market Theme - Starbucks Japan's Holiday Cheesecake and Black Forest cake, inspired by classic New York and German Christmas markets, presents an opportunity for other companies in the food and beverage industry to utilize festive themes to attract customer interest during the holiday season.
Industry Implications
1. Dessert - The success of Starbucks' global-inspired Christmas cakes suggests a need for companies in the dessert industry to consider incorporating similar cultural inspirations in their product offerings to appeal to a diverse customer base.
2. E-commerce - Starbucks Japan's online-exclusive Christmas cake sales presents an opportunity for businesses in the e-commerce industry to expand their digital offerings and cater to customers' needs for accessibility and convenience.
3. Food & Beverage - The festive themes and cultural inspirations used in Starbucks Japan's Holiday Cheesecake and Black Forest cake presents an opportunity for other companies in the food and beverage industry to experiment with seasonal and culturally inspired products to attract customer interest and stand out in a competitive market.
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