Stylish Sci-Fi Neckties

Kotobukiya's Star Wars Skinny Ties Let You Suavely Fly Your Geek Flag

If wearing one of these Star Wars skinny ties to a job interview doesn't get you hired on the spot, then there's a good chance nothing will. Seriously, though, these Star Wars neckties from Kotobukiya are as fashionable as they are geeky. Nerdy ties are nothing new, but rarely do ties inspired by movies or video games actually look good.

The Star Wars skinny ties feature iconic ships, landmarks and characters from the series. (Actually, just the first three movies from the original trilogy.) However, what sets these ties apart from others is the fact that they put colors and patterns first. Images of Darth Vader and the Death Star take a backseat to bright colors and plaid patterns. The result is a set of ties that will let you suavely fly your geek flag. The ties are on sale now and sell for $51 each.

Geeky Fashion
The demand for fashionable clothing and accessories that showcase one's geeky interests creates a disruptive innovation opportunity for fashion companies.
Nostalgic Marketing
Incorporating nostalgic elements from popular movies or video games can create a disruptive innovation opportunity for marketing companies.
Pop-culture Workplace Attire
The rise of pop-culture inspired workplace attire creates a disruptive innovation opportunity for fashion companies.

Where This Applies

Fashion
The fashion industry can create disruptive innovation opportunities to cater to the demand for geeky fashion and pop-culture inspired workplace attire.
Marketing
The marketing industry can create disruptive innovation opportunities by incorporating nostalgic elements from popular movies or video games.
Retail
The retail industry can take advantage of the demand for geeky fashion and pop-culture inspired workplace attire to create disruptive innovation opportunities.
SCORE
3.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 48%
Freshness 8%

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